Playlists Targeting

What's new?
Publishers now have the option to target a specific playlist from their account, to run campaigns targeted to that playlist.

Where will you be able to use this new feature?
Through Campaigns Management, within the Content Targeting section.

Feature Guidelines:

• The Publisher account playlists are the only playlists available for targeting
• If a certain playlist is targeted, the campaign will only deliver when the playlist is playing
• The campaign will not be prioritized to win the auction, we'll only take into consideration an additional layer of targeting